In order to be irreplaceable one must always be different.- Coco Chanel
Sunday, 17 October 2010
Unit 3: Research question
My group will be attempting this question over this week. In addition to the theories you have studied, it will involve some research on your part.
Despite being the UK’s largest supermarket, Tesco has put in place an international expansion strategy. They now have stores in, for example, Poland, Slovakia, Japan, South Korea and China. You should investigate Tesco’s domestic competition within the UK, why they think Tesco has decided to expand abroad, and how they have achieved this.
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